Rich Whelohff is a pre-made Sim from The Sims 3: Ambitions. He is the father of Zo Curious and the husband of Rosy Whelohff. He is the great-grandfather of Jenny Smith, the Curious brothers, Lola and Chloe Curious.
He is very wealthy and his name is a pun on his wealth. He has three skill points in logic; two in fishing; and five in both gardening and handiness. He is at level 7 of the Science career track and starts the game with a laptop in his inventory and a copy of the science-fiction book "GPod."